Saturday, 28 November 2009

Inside the Sunagor Japan Factory

Sunagor have offered followers a unique chance to gain an insight into the goings on of their factory in Japan. A Sunagor associate took some amateur footage of the production line as well as testing facilities. In the video you can see how the binoculars are almost hand made in a very traditional mannor, with the emphasis being on quality and testing at all stages of production. As a result, the models produced by these highly skilled technicians, are all to a superior standard and ensure longterm positive viewing for all Sunagor's customers. This facility is also the factory in which Sunagor's 'world's most powerful' model, the 30-160x70, are made using specialist techniques fine tuned over 60 years of production.

Sunday, 22 November 2009

Sunagor's 18x21 compacts rise to the christmas occasion

Since being listed on Amazon almost a year ago, Sunagor's 18x21 compact pocket binoculars (the worlds most powerful for their size) have significantly increased in popularity. They are now an industry standard model along side Olympus's many compact offerings. Sunagor commented last week 'they have been so successful that, over the summer, we commissioned a promotional video to be made for the model in order to help drive its sales online.' The model is available from

Thursday, 19 November 2009

Sunagor CEO's response on launch of their flagship model

''Sunagor have actually been involved in optics for more than 40 years. Originally, Sunagor specialised in camera lenses and accessories. In particular, the speciality was very powerful zoom lenses. By "powerful", this means zoom lenses with far greater magnification capabilities than anything that was being produced by the actual camera manufacturers themselves. Then, when Sunagor decided to branch out into binoculars, once again the design brief was to produce binoculars which were much more powerful than the typical everyday binoculars you would normally find. Now, as we head into 2010, Sunagor have several "worldbeater" binocular products such as our 10-40x21 Micro Zoom which are believed to be the world's smallest zoom model as well as our 25-110x30 Compact which is small enough to fit into a pocket, yet can zoom to 110 times magnification! Then, of course, there is Sunagor's flagship 30-160x70 Mega Zoom model which has a zoom range of 30 to 160 times magnification. Sunagor's competitors have nothing that comes even close to the specifications of these products.''

Monday, 2 November 2009

Sunagor Binoculars - The World's most powerful pair of binoculars?

The brand that specialises in high power optics, Sunagor Binoculars, have this week released their most powerful model yet. It boasts up to 160x magnification with 70mm objectives, and Sunagor claims that they are the world's most powerful pair of binoculars. They are certainly the most powerful we have ever seen. The Sunday Times stated in an official review of the model that 'you could spot an insect on a leaf from over half a mile away using these powerful binoculars'. If you have used a pair of binoculars more powerful then please do let us know.